Paolo Ardoino – ideas, programming, web and more…

The goal of this article is to show how to exploit Google imperfect translations to increase your website traffic.

Disclaimer : this is only a hack and you should not use this idea in your site because search engines may not like it :P … but hack is always a good thing ;)

Google bot indexes relevant content of each page of your website, and so each word used in your texts could be a valid keyword to be found in search engine’s results. This simply means that producing more relevant content chances to be found grow.

Your site’s language is only your main language? What would happen if you translate your pages in more than one language? Simple, you’ll get more daily visitors!

Using Google language tools you could translate all site’s content ( using an automated script I suggest ;) ) … but as we know that translations are imperfect and often cryptic for common humans.

So… where’s the hack?

Simple ! A simple script at the top of pages that performs this controls:

• if useragent connecting to a page is Googlebot ( or other search engine spider bot ), we display translated text ( with Google Translator )
• otherwise main language content will be displayed

So, search engines will index pages in your main languageand in all languages generated by Google Translatorand your website will appear in search engine results for a bigger set of keywords but when a visitor try to access to a page containing imperfect and no good translations he will be redirected to the page in the main language.

Create a simple test site on a free hosting service to believe ;)